Typing Faster

March 31, 2010

Democrats Watch More TV

Filed under: Stuff I Like, the biz — petertypingfaster @ 2:17 pm

But Republicans watch more sports.

Not really that surprising I guess, but I found it pretty darn interesting nonetheless (guess that’s what happens when you combine two of my favorite things…television and politics).

“The average TV show will deliver 15-25% more Democrats compared to Republicans,” said Will Feltus, senior vp of research at National Media, which specializes in buying ads for GOP clients. “The moral to the story is that it’s harder to find Republican viewers and sports is good place to find them.”

Most TV formats have largely audiences that consist mostly of Democrats, according to the study, with left-leaning viewers dominating genres like local news, late-night talk shows, primetime dramas and comedies.

If you were to break down the sports people view by their political affiliation you wouldn’t be that surprised either. Republicans watch a lot of golf, football and NASCAR, while Democrats watch the NBA and tennis.

Talk about living up to stereotypes…


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